SALT + LIGHT
HAIR CO.
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MEET OUR
FOUNDER
& OWNER:
DenaHernandez
When you talk about a woman who can do it all and still have great hair, Dena is 100% her. Walking into a luxury salon, you expect top-tier talent + training. In Dena, you get all of the above with a truly, truly kind soul.
With over 10 years of salon experience, helping people has always been Dena’s calling in life. She has a way of carrying the weight of everyone around her with willingness and grace, and dedicates the salon’s success to her family and the fantastic women who work there.
Whether it’s Dena’s ability to make a simple conversation feel like a therapy session, the fact that she radiates positivity, or that knowing her is believing in her, Salt & Light Hair Co. wouldn’t be the same without her.
@hairbydenamarie
The meaning behind
Salt + Light Hair Co.
As Told By Our Owner, Dena
“You are the salt of the earth. But if the salt loses its saltiness, how can it be made salty again? It is no longer good for anything, except to be thrown out and trampled underfoot.
You are the light of the world. A town built on a hill cannot be hidden. Neither do people light a lamp and put it under a bowl. Instead they put it on its stand, and it gives light to everyone in the house.
In the same way, let your light shine before others, that they may see your good deeds and glorify your Father in heaven.” - Matthew 5:13-16
“When you sit down, and look at yourself in a salon mirror, what do you see? If you work in the beauty industry, it’s very common to see beautiful women with good hearts come in, sit down, and start to pick themselves apart.
When the long-time dream of opening a salon literally fell into my lap, I thought a lot about my experiences in the past, and how I wanted my clients to feel walking into Salt & Light Hair Co. I realized that getting your hair done wasn’t just colors and cutting, it was connected to our self confidence and worth.
Salt & Light Hair Co. is a place for all of us to learn to be kinder to ourselves, pick ourselves up, and feel beautiful in every aspect of our lives. It of course reflects the beach town we live in, but also explains the type of people we strive to be every day. We want to be reasonable, grounded and humble, while bringing goodness to the world and making our client’s day brighter.”